Alicia Keys Empowers

Raising awareness that we are all “Greater than AIDS”.

“Empowered, a campaign of Greater Than AIDS, highlights the power of all women - as mothers, daughters, sisters, friends, partners and people living with HIV - to change the course of this disease through everyday actions.”

Long Story Short contacted Mindfile to provide production support for the Greater than AIDS PSA, Empowered, produced by LSS, for the Kaiser Family Foundation. Mindfile’s James Curry, DP’d the shoot, alongside a team of crew and cameramen. The crew captured the on-camera interviews with Alicia Keys, and filmed the principal B-roll packages featuring the women who are living with HIV. The result was a powerful, inspirational piece to add to an important movement.

The video can be found here as well: https://www.youtube.com/watch?v=vFoSfYYxPCU

Applied services

Field Production, Crew and Support

Behind the scenes /